Julianne More for Florale by Triumph

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Julianne Moore

Julianne Moore is the global face of Florale

After much anticipation, we are proud to introduce award-winning actress Julianne Moore as the face of our new premium brand, Florale by Triumph, which debuts across the world this Autumn Winter 2017.

Julianne Moore & Florale by Triumph

Shot by renowned fashion photographer, Rankin, the first ever Florale by Triumph global campaign is based on the story of the sophisticated and stylish modern woman, celebrating female confidence and timeless style.

Luxurious, beautifully crafted and supportive, Florale by Triumph is true to the brand’s 131-year-old heritage of offering trusted fits, innovative techniques and quality craftsmanship. The exquisite collection is worn and loved by Julianne Moore, featuring figure-flattering styles, decorated with signature Peony stretch lace, and rich embroideries of irises, dahlias and roses.

“Julianne, what do you think of the new premium brand Florale by Triumph?”

“Florale by Triumph represents everything I hope for in my style - it is elegant, contemporary, and it makes me feel beautiful.  The collection is stunning and it's a pleasure to be a part of the Triumph family.”

“Rankin, please tell us: how was the shoot with Julianne?”

Julianne is a dream! She is funny, she is courageous, she is candid, she’s totally charismatic. A breath of fresh air. What I love about photographing her is she has this inimitable strength. That is a very rare gift. And it makes my job a real pleasure.”

Julianne Moore

Julianne Moore is an American actress. After studying theatre at Boston University, she began her career with off-Broadway theatre and screen roles, but soon appeared in Hollywood films. Some of her most famous roles were in Still Alice, Game Change, Boogie Nights and Far from Heaven. Julianne has received numerous awards including an Oscar and two Golden Globes.